Podcast trailers are your first impression—often the only thing listeners hear before deciding whether to dive into an episode. A well‑crafted trailer can convert curiosity into downloads, boost subscriber numbers, and even generate revenue through subscriptions or pay‑per‑episode micropayments. In this guide, we’ll walk through the anatomy of a high‑converting trailer, show you real‑world examples, and give you step‑by‑step scripts you can tweak for your own show.